As ROC marks an impressive milestone of 20 years of growth and success, we chat with Declan Roche, the visionary behind the thriving business, to reflect on the journey, acknowledge milestones, and share unique stories that have shaped ROC into the renowned company it is today.

As founder and a leader within the business, how would you describe your role now, and how has it evolved over the years?
Declan: Well, the role is very different now… I started ROC as a sole electrician, with a box of tools, a cheap mobile phone, and a small van, with a vision to make huge waves in the industry!

The biggest transition was moving into an office full-time. I really struggled with that for a while. I couldn’t get my head around working in an office all day as I was so used to being on the tools. Of course, over time, you realise how important work in the office is; without the correct procedures and processes a company cannot survive and function.

These days, my main role is business strategy, working closely with our Senior Leadership Team.

Taking us back to the early days, did you always have a vision for what ROC has become?
Declan: Yes, I always had a vision for what I wanted it t o become. There are some brilliant companies in our sector, some great role models to look towards. It’s crazy we are now starting to come up against some of them on tenders. There is plenty of work for everyone, especially for  companies trying to produce a quality product.

Looking back over the past two decades, what do you consider the most significant achievements for the company?
Declan: I think we have had many; 20 years is a long time. The most obvious is changing to M&E from Electrical only. We had tried in a different way early on but pulled back; you need to spot when something is not right and not be afraid to make a change. When we went again, we made sure we had the correct ingredients to make a success of it.

Every journey comes with its challenges. What valuable lessons have you learned along the way?
Declan: You get some difficult projects along the way; these are the ones that teach you to keep things in check.
Keep a good cash reserve for a rainy day because there is one sure thing, they will come!

What aspects of the business are you most passionate about?
Declan: I love when I see the teams pulling together to achieve a task, love seeing people bouncing off each other. ROC is a team effort, and I really believe the culture we have created is what makes people enjoy coming to work.

I also love delivering quality for clients, doing exactly what we said we would do – I know that sounds very simple but its so important to do the simple things right.

Could you elaborate on the importance of company culture at  ROC and how it has contributed to the company’s success?
Declan: Company culture is the heartbeat of ROC. It’s what sets us apart and drives our success. I think it starts by setting the right tone, making sure there is a level of respect for each and everyone around you. What we have at ROC I do believe is very special; there is a team spirit where we talk to each other as equals. When mistakes are made, we are in it together. That’s how you instill trust and build relationships.

From the start, we’ve prioritised creating a culture of respect, collaboration, and support. We’ve fostered an environment where everyone’s voice is heard and valued. Our teams feel empowered to innovate, take ownership, and work towards a common goal.

As the company enters its next chapter, what are your aspirations for the future?
Declan: We feel we are at a very exciting stage at ROC, plenty of market share to go around, and we are well-placed to take some of that. We want to keep delivering and growing as a business and as individuals with like-minded people around us.

On a personal level, how has being part of ROC for two decades impacted your own growth and perspective?
Declan: From early on, I realised that to grow the business, I needed to grow myself, so every day I wake up with a plan and a growth mindset. I keep pushing and learning how to be better. I meditate each day as I feel it keeps me calm and grounded.

How do you switch off and make time for yourself?
Declan: After hanging out with my partner and kids, my favourite thing to do is snowboarding, which I try to do as much as possible each season.

Walking in the countryside and swimming in the sea all year round is something that keeps me feeling alive. I’m turning 50 in May and strive to be as healthy and fit as I can be. I believe everything has to be in moderation, so finding the balance with everything is very important, and still having fun keeps you feeling young.

As ROC celebrates 20 years of excellence, Declan’s journey from a sole electrician to a visionary leader reflects not just the growth of a company but also the personal growth and values that have driven its success. Here’s to many more years of prosperity and innovation for ROC.